Uses & Gratifications Theory

Uses & Gratifications Theory suggests that audiences active, not passive which is when audiences get the most out of the media their processing.

Diversion

This is when media allows you to escape from everyday problems and stress. It lets you temporary feel relaxed and lose yourself in the media texts. Geordie Shore is a media example where people can forget and relive themselves for stress in their lives as they watch and get entertained by the programme.

Personal Relationships

The media texts that audiences take view allows people to interact act with others indifferent ways, including people reviewing the programmes on television and radio shows, and social media sites such as Facebook and Twitter make it

easier for people to connect to others, by twittering and having a discussion about the show or following and liking pages of characters and actors that a connected to the show. Geordie Shore always allows their audience to have personal relationships to the show, by always reminding different ways to connect and talk about the show, including, twitter hashtags and Facebook pages.

Personal Identity

This is when a media texts helps the audience to relate to their own lives and get a sense of their own identity and reflect on their own experiences. Geordie Shore follows several 20-somethings from Newcastle as they party and hook up with each other. If the audience are of a similar age or live in a similar area they can maybe relate with the experiences that the characters go through in the show.

Surveillance

This is when the media provides the audience with information about the people of wider world and issues happening. Geordie Shore can educate people from around the world how characters from Newcastle in their 20’s act and the events they get into.

Big Brother

Big Brother is a British reality television game show in which a number of contestants live in an isolated house for several weeks, trying to avoid being evicted by the public with the aim of winning a large cash prize at the end of the run. When the show first aired in 2000 it had a large audience, although as the show became a way for ordinary people to become celebrities the show started to use many of its followings. Now the show targets young teenagers.

The show can produce many classic TV moments. But is not worth watching the whole series, for the most part the shows boring and an idea that is passed its sell-by-date.

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